Here’s some advice from somebody who is doing it.
http://www.conitecserver.com/cgi-bin/ubbcgi/ultimatebb.cgi?ubb=get_topic;f=24;t=000026What does it take to make a MMPOG? Time and money (lots of both). I don’t want to be too discouraging, it may just be a matter of time before MMPOG are as common as personal websites, but right now it takes a lot of effort to get started.
Good luck.