It's the same problem with people developing for Vista... it's so new, that you are developing for a small market.

The best (and only) way you can drum up attention to your product is to make something with it. Prove that it can be done and they will come.

But keep in mind that there are a handful of people working with Lite-C and only a handful of those are considering MP... so don't be discouraged if you don't get much of a response for the next 6 months or so while Lite-C a) stabilizes and b) gains popular acceptance.