The businessangel must belive that he has it to do with motivated and also experienced people, this generates
"trust" in your abilities, and that you pursue the tasks.
Especially with angels since trust is all we have without strong sales to back us up.
hey must trust in your marketing proposes and your
personal apperance.
Honestly, I feel that as long as you bathe, they would be more concerned with the former than the latter. Doesn't mean that t-shirt and jeans are approriate, but you will NOT get me into a tie for a measly 1M bucks... 10M... hmmm... welll......
ou website
looks not very appeling from it looks.
That's the old site. We are going to open a new site in the next few weeks to coincide with my pitching efforts. That site has been months in the making and several thousand invested in it. As you state, it would be absurd for anyone to believe in my abilities as an online company if my online portal is crap.
Make the investor have enoug information to asses if this
investment is yielding a profit for him over a reasonable time.
Thanks. Since everyting is "guesswork" at this point, my strategy is to create several financial models based on what I feel are the relevant metrics for the company (account acquisition rate, account churn, price point, advertising expense) etc. Then I shift the conversation from "Can you make our money back" to "what are the best choices in the variables to make our money back".
