You can create your own pointers:

ENTITY* enemyOne;
ENTITY* enemyTwo;

etc. player is simply a predifined pointer. You can use me (or my) in an action but if you want to do something to or with an entity outside of the action the me and my words may not work.

So you can add the above mentioned statements in an action and then use that pointer in the other parts of the game..
Hope that sheds some light on the issue
Gerrit