I guess, it is the combination of different animated sprites with different effects/functions and animated models with alphachannel that makes a good effect.
Maybe, you already know those links, but they could give you ideas:
http://www.conitec.net/litec/work20.htmhttp://www.conitec.net/beta/Shader-effect_load.htmhttp://www.opserver.de/ubb7/ubbthreads.php?ubb=showflat&Number=339653&page=all