If you succeed , if your game should be selled 20 Euros for examples, and if they are 200 people buying it, you win already some 4000 Euros no ?
I think you can spare some 150 Euros on that money to buy another license no laugh ?
First of all, it's US Dollars, not Euros (for the price). Secondly, if I was using another engine (one that did not force me to have to fork out more money for each commercial product I make) then I could pocket that extra $150 instead of purchasing a license all over again. True, it's not a large amount, but every dollar counts. Also, please consider that that is the price for the PERSONAL edition. For a company it is $750 for each title. Some companies are quite small (like mine) and so $750 is money I would rather have in my pocket, frankly. And if you purchase the Professional version, then you are to pay $4000 upfront and another $6000 after earning $150,000. If the company's income the previous year was over $150,000 then the price for the pro version is simply $10,000 ... and is only good for one product.
So where is the problem, for your next game if you reach to finish it, you just buy another license for 150 Euros !
I find the deal very very good
Whereas with some of the other engines you don't have to purchase anything and you can just move on to creating your next game. I don't like having to license the same tools over again, frankly.